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WAM – short for We Are More – is a sports nutrition brand created to empower people who feel overlooked by mainstream fitness marketing. Founded by a female scientist and functional fitness enthusiast, WAM was born from frustration with an industry that still pushes “diet” products, pink-washed supplements, and unrealistic ideals. At WAM, we believe strength is for every body. That’s why our products are designed to fuel performance, recovery, and health – not stereotypes. Our vegan protein powders are made in Germany under the highest quality standards, with balanced flavours, no added sugar or artificial sweeteners, and optimal leucine levels to support muscle growth and repair. We combine high-quality ingredients, sustainable packaging, and evidence-based formulations to create supplements that athletes and everyday lifters can trust. Whether you’re lifting your first barbell or chasing a personal best, WAM stands for inclusive, science-driven sports nutrition that helps you feel strong, confident, and supported.